June 9, 2017 - 9:00 a.m. to 9:45 a.m.
A One Mintue Video is Worth 1.8 Million Words!
Mike Cavanagh, President - Key Code Media
If you're not using video, you're missing out on a huge opportunity. It’s not just the number of people who are watching videos that’s important – it’s the reasons why they watch them. When you post an online video to a business website, you’ve got a great chance of engaging a busy executive who is specifically looking for your services but might not have reached out to schedule a meeting for a presentation. Your video is a great way to get your elevator pitch out into the ether and let it reel in opportunites. Educators need help students learn to be savy and powerful communicators with both live and post production skills so they can excel in the 21st century job market.
Mike Cavanagh's Bio:
Mike Cavanagh has spent nearly every step of his career wading through a technological leap. He and his team have guided clients including the City of Burbank, Nike, and nearly every major studio through the changes in post-production technologies and digital outreach to audiences. The founder and president of KeyCode Media said one thing has kept him at the forefront of digital media strategies: finding ways new technology can make things better for clients. In the 13 years since its founding, KeyCode Media has expanded to include offices in Chicago, San Francisco, Irvine and Seattle, with most of the 54 staff members based in the company's Burbank headquarters. Last year, the technology consulting and resale company reached $33 million in sales.