Business – Digital Media’s new Playground

Business – Digital Media’s new Playground

Media has always been integral in business marketing however, with the increasing integration of visual, audio and digital document communication, media in every form has become the language of expressing ideas, communicating concepts and influencing large groups of people. The sessions in this track will explore how students from every discipline need to be prepared with digital media skills to enhance their ability to participate in a rapidly changing job market.

Track details are subject to change without notice. Please check this page often for an updated schedule.

  • Peter Davidson
  • Davidson & Company LLC
  • Thursday, June 07 2018
  • 10:00 am – 11:45 am
  • Room: 107

What they don't teach you in film school - the economics of the film industry

How the economics of the film industry work, and how changes in the film industry are changing how filmmakers need to approach the industry.

Track Presentation Files

  • Dan Watanabe
  • LAVC
  • Thursday, June 07 2018
  • 12:00 pm - 12:45 pm
  • Room: 107

YouTube vs. Traditional News

The world of YouTube content creation is one of the more exciting new developments in digital media. In the short span of ten years, it has gone through many iterations and controversies; it has moved from initially a fun playground to a legitimate business to now controversial competition to mainstream media. We have also witnessed contentious issues such as demonitizations, censorship, and pushback. Is YouTube a victim of its own success? How can we teach students how to best utilize this unique format as well as its alt-tech alternatives?

  • Robert Reber and Dan S Watanabe
  • LAVC
  • Thursday, June 07 2018
  • 2:00 pm - 2:45 pm
  • Room: 107

Create your own Podcast

Ever want to create your own Podcast and join the YouTube (or bitchute, or vimeo or any of a number of other platforms) in creating content? This session provides the answer. We present the methods you can use to create, shoot, and upload your podcast -- primarily from something that you can do with minimal equipment for maximum impact.

  • Amy Asaturyan
  • Amy Asaturyan Writing & Consulting
  • Thursday, June 07 2018
  • 3:00 pm - 3:45 pm
  • Room: 301

The Social Media Powers That Be

An in-depth presentation on all major social media platforms and their back end functionalities and how they impact businesses and consumers. Topics covered will include a technical breakdown of: algothiths, hashtags, shadowbanning, advertising, past and current trends, bots, controversial third party applications and services, the bell curve of social media, the past and current landscape and its evolution, and the great powers that be and their future plans.

Track Presentation Files

  • Ricky Schultz
  • American Arts Trust
  • Thursday, June 07 2018
  • 4:00 pm - 4:45 pm
  • Room: 205

The Business Side of Digital Music

In an era of expansive change, the song (conducting business) remains the same. Old School meets New School as we explore how to reconcile advancing in the virtual/digital world with conducting business and succeeding in the real world.

  • Ryan Zervakos
  • LinkedIn
  • Friday, June 08 2018
  • 10:00 - 10:45 am
  • Room: 213

Building a LinkedIn Professional Profile

As Business and Digital Media professionals we not only interact with our students, we have relationships with our community and beyond. Possibly it is time to review your linkedIn profile or create one. This session will cover new features and what/what not to do.

  • Michael Kammes and Johnathon Amayo
  • Key Code Media
  • Friday, June 08 2018
  • 11:00 am - 12:45 pm
  • Room: 107

Post Production Industry Changes and Opportunities for Students

A presentation by Key Code Media Technologists on the trends of the post production industry, directions of technology and specific directions as to the market needs trained for new employees.

Track Presentation Files

  • Steve Wiideman
  • Wiideman Consulting Group
  • Friday, June 08 2018
  • 1:00 pm - 1:45 pm
  • Room: 312

Future of Search: How Webmasters Need to Plan for Hands-Free & Assistant Technology

Steve is known in the industry as the "SEO Expert" at helping enterprises grow with SEO. Enjoy a lightening 5-10 minutes of SEO Principles about how SEO works. Then Steve will discuss it's future.

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Sector Navigator & Director

Steve Wright

Phone: 805-496-8583